Discover Latvia Tours

This Cookie Policy explains how Discover Latvia Tours (“we”, “our”, “us”) uses cookies and similar technologies on our website www.discover-latvia.lv

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1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly, improve user experience, and provide analytical information to website owners.

2. Types of Cookies We Use

- Essential cookies – Necessary for the website to function (e.g., booking inquiry form, security features like Google reCAPTCHA). These cannot be disabled.
- Analytics cookies – Used to collect information about how visitors use our site (Google Analytics 4). This helps us improve website performance and content.
- Functional cookies – Allow us to remember your preferences (e.g., selected options on booking forms).

We do not use cookies for direct advertising or profiling.

3. Google Analytics 4

We use Google Analytics 4 (GA4) to collect anonymized statistics about how visitors use our site (e.g., pages visited, time spent, browser/device information). Google may process this data on servers in the EU and USA.
- IP anonymization is enabled to protect your privacy.
- Data is aggregated and not used to personally identify you.
- You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on.

4. Google reCAPTCHA

We use Google reCAPTCHA v3 to protect our booking inquiry forms against spam and abuse. reCAPTCHA analyzes user interactions (e.g., IP address, mouse movements) to determine if the visitor is human. This helps us keep our website secure.

Use of reCAPTCHA is subject to the Google Privacy Policy and Terms of Service. .

5. Managing Cookies

When visiting our site, you will be asked to accept or reject non-essential cookies (analytics).
You can also manage cookies through your browser settings:
- Google Chrome – Manage cookies
- Firefox – Manage cookies
- Safari – Manage cookies
- Edge – Manage cookies

Disabling cookies may limit certain functionalities of our site.

6. Updates

We may update this Cookie Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on this page.